According to Statista(one of the biggest data companies in the world), South Korea’s creative industry has become the center of attention thanks to Hallyu, the Korean wave. Hallyu refers to the popularity and success of South Korean content around the globe, with K-pop and South Korean dramas at the forefront. The government has strongly subsided and supported the industry, which is one of the reasons why it became as prominent as it is today. In 2019, the total sales revenue of the South Korean content industry lay at around 126.7 trillion South Korean won.

https://lh4.googleusercontent.com/bMQRORr1AEg_hVx835qbWmkqO4tXAb81mx8LzATdBYruoCvVAwtHhAnZxoTsGwzxdKMHC4YGVByLW30z8In0srDT7IgYe31MRlBdH3UZ2jJ3zpdWGBcWpeZsSt8GoRzxRXp72MiOAsEMe4kuypG6ejJ4fctN5Vd-lWIoM-bVqUokU_FD2D7Z0i2DOg

In addition, revenue in the Digital Media market is projected to reach US$15.19bn in 2022.

https://lh6.googleusercontent.com/aHviXMdVMZVGfHpc7iYDIHZoteEO-KBtqyTr1bAPO9AMoBqEmubcLY7dHZPAhWMpZNOXcDHK3OVQ7-P9N90iRB19ogWfY-c1ZIIy7QIJfjYnQ7-yGSBmx8PVpiWrBxkONBcp-cg47p3JyfOa4C5KDF6uWm0FAQU-t7OQfh6tUCQ6HSs26XfxOsX6zg

Therefore, we can easily realize that this is an extremely potential market to reap profits.